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Research
15/06/2017
It's been a year of huge change and disruption for the global news landscape. Tomorrow’s News 2017 unveils some of the key news consumption shifts in the last 12 months, looks at what’s influencing news attitudes and behaviours, and what the future holds.
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Research
15/06/2017
Online sales for Father’s Day have been exploding and, with Dad's special day just around the corner,  AdRoll analysed 35,000 advertisers during the two weeks leading up to Father’s Day to see how different industries performed throughout the world. 
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Research
14/06/2017
Today’s consumers around the globe are living in an “always-on” world due to the ubiquity of mobile devices and mobile internet access. IAB (US) and its Mobile Marketing Centre of Excellence, in conjunction with 17 IABs from around the globe, aimed to uncover the latest trends of mobile behaviours...
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Research
06/06/2017
Using UKOM approved comScore data, this report aims to provide insights into what happened in the last two major UK votes
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Research
06/06/2017
The IAB Europe AdEx Benchmark report is the definitive guide to the state of the European online advertising market and is now in its eleventh year.
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Research
31/05/2017
The 2017 Global Video Benchmarks study is a yearlong study conducted by Innovid to assess how consumers respond to different video ad types across devices. 
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Video
19/05/2017
See our latest IAB Informs video on Digital Adspend. 
Research
18/05/2017
Using the latest RAJAR MIDAS research, the IAB wanted to take a deep dive into the UK's digital audio audience.
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Case study
16/05/2017
Ten questions about mobile attribution answered in plain English by leading companies in the mobile space. 
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Handbook
16/05/2017
Ten questions about mobile attribution answered in plain English by leading companies in the mobile space. 
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