About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing the UK’s leading brands, media owners and agencies.

Mobile Marketing

 

Consumers are spending 48% of their online time on mobile. Mobile adspend is up 50.8% to £3.866 billion in 2016, accounting for 38% of all digital advertising.

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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What's on at the IAB?Explore more >

Training
23/05/2017
A one-day course for advertising sales professionals who require a foundation to intermediate course in the digital creative solutions sales.
Training
24/05/2017
The aim of this course is to provide a comprehensive overview of how Programmatic has come into being, what it is, and what it might become.
Conference
07/06/2017
Publishers, brands and agencies alike will gather at the IAB’s 4th Content and Native Conference to discuss how this new era of display advertising is creating both opportunities and challenges for the industry.
Seminar
27/06/2017
Speakers will showcase the latest developments in O2O, demonstrating the opportunities and challenges as customers move between the online and physical shopping environment.

EU Self Regulatory Initiative

Find out more about the EU self regulatory initiative

Creative Showcase

Creativity never stands still.

Creative Showcase Logo

Congratulations to all the 2016 winners!