Millions of people a day flock to the internet to search, investigate and purchase their clothing. Whether it’s to drive customers into store or buy there and then, the digital environment is one of the most effective when it comes to grabbing the attention of the right consumer.
As we all know mobile is still growing rapidly in the online advertising space. It is now, more than ever, a subject that we all need to get our heads around.
Welcome back! It’s a brand new year - 2017!
Following on from our Creative Showcase Awards we give you… Great Creativity!
The IAB will look to inform members of the latest developments in ad blocking, the digital industry’s response, and what that will mean for our members.
With the pace of change in the digital advertising industry at an all time high, it is imperative that media owners, agencies and brands keep their knowledge up to date and invest in their teams expertise.
The automotive sector is the 3rd highest spender in digital, according to the IAB / PwC UK Digital Adspend Study – H1 2016.
Our speakers will showcase the great benefits of the creativity and programmatic partnership, giving tips and insights on what is needed for a great advertising campaign.
This seminar will aim to strip back all the jargon and get back to the bare bones of programmatic.
If you want attribution to be explained to you in a clear and simple way, this event will be for you.