About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing the UK’s leading brands, media owners and agencies.

Mobile Marketing

 

Consumers are spending 43% of their online time on mobile. Mobile adspend is up 60.3% to £2.627 billion in 2015, accounting for 30.5% of all digital advertising.

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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What's on at the IAB?Explore more >

Seminar
06/12/2016
Traditionally the last seminar of the year, our speakers will predict what will happen to the digital landscape during the next year and beyond! In 2016 we heard predictions on all things mobile and in 2015, Data!  This seminar will focus on the...
Workshop
07/12/2016
Although it has been around for a while, search is shifting gear – fast – and there is still a lot to learn, and many new trends emerging. All marketing initiatives impact search: it can no longer be thought of in silo.
Research Breakfast
17/01/2017
Come along to our first Research Breakfast of the year where IAB members will be sharing their latest industry research on an array of subjects.
Workshop
18/01/2017
Whatever part of the digital advertising industry you are part of there’s a good chance you already have an operations team managing your day to day trafficking and trading needs.