The IAB’s Affiliate Marketing Council Voucher Code of Conduct is based on the Affiliate Marketing Council’s driving twin principles of transparency and control. It ensures that voucher code sites and affiliates that make use of voucher codes avoid using misleading or confusing practice, and maintain advertiser and merchant trust in the channel while proving consumers good and positive user experience.
The following networks are committed to enforcing the code: Affiliate Window, Affilinet, Commission Junction, OMG, Omnicom Affiliates, Rakuten LinkShare, TradeDoubler, TradeTracker and Webgains.
If breached, the Code allows for penalties. In order to provide further clarification the nine participating member networks (above) have agreed the following coordination procedures.
|IAB Voucher Code of Conduct V3.0 June 2013.pdfdisplayed 1 time||191.26 KB|
|IAB Voucher Code of Conduct procedures June 2013.pdfdisplayed 1 time||169.25 KB|