Almost 90% of UK brands consider email to play an important/very important role in their marketing and business strategies. This is unsurprising – respondents also confirmed that their email programs deliver an average ROI of over £20 for every £1 spent. The handbook helps to clarify a wide range of email specific topics including planning and integration, creative, content, mobile optimisation for email and data and deliverability.
Member only downloads
|Email Joining the Digital Dots Handbook.pdf||706.13 KB|