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E.g., 22/01/2017
E.g., 22/01/2017

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News item
19/01/2017
Snapchat wants to encourage brands to run longer video ads on its platform by offering them a new type of ad package called sequenced messaging.
News item
17/01/2017
JCDecaux today announces the renewal of its membership of the Internet Advertising Bureau UK (IAB UK). 
News item
17/01/2017
Snapchat adoption among brands climbed in 2016, but many are not making the most of what the platform can offer from a marketing perspective.
News item
13/01/2017
Instagram is to introduce adverts to its Stories feature as it looks to further monetise its social imaging service.
Opinion piece
13/01/2017
Alex Rahaman, VP Programmatic at Sizmek writes about radio advertising alongside programmatic audio.
News item
12/01/2017
Snapchat has chosen London as the location of a new international office, a move it says ensures it will pay UK tax.
Guy Phillipson
Press release
11/01/2017
iCrossing, the Hearst-owned digital marketing agency, has appointed Guy Phillipson as its UK Chairman. Phillipson joins the agency on 1 February 2017 after leading the Internet Advertising Bureau (IAB UK) for the past 12 years.
Press release
10/01/2017
“Digital advertising driven by data is the number one funding model for the internet. The vast majority of digital services that we all enjoy on a daily basis, from small start-ups to established players, rely on advertising.
Opinion piece
09/01/2017
Now we’re firmly in the new year, the IAB's Marketing Manager, Caroline Manson thought it would be a good time to look back at the past year and pick out a few of her favourite adverts from 2016.
News item
09/01/2017
Google plans to run its entire operations using renewable power.

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