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E.g., 24/04/2017
E.g., 24/04/2017

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Opinion piece
21/04/2017
Tom Pepper, Director at LinkedIn Marketing Solutions UK on how marginal gains are a key factor in success in B2B marketing. 
News item
20/04/2017
The IAB is excited to announce Helen Southgate, Managing Director of Affilinet, as the new chair of the Performance Marketing Council (PMC). 
News item
20/04/2017
Spending on online advertising has driven up marketing budgets for the first quarter of the year.
Opinion piece
18/04/2017
Jed Mole, European Marketing Director at Acxiom explains why prospecting is so important in digital marketing. 
Opinion piece
18/04/2017
Catherine Cribbin, Senior Industry Initiatives Executive at IAB UK explores the future of mobile after the IAB’s mobile conference at the beginning of April.
Instagram
News item
18/04/2017
Instagram has continued its strong start to 2017 by revealing that over 200 million people are now using Instagram Direct on a daily basis.
News item
13/04/2017
Read our quick Q&A on ad fraud.
News item
13/04/2017
Mobile users are spending most of their time on their handsets using apps, new figures have revealed.
Opinion piece
13/04/2017
Chairman of iCrossing & Former IAB UK CEO Guy Phillipson, writes on our new IAB/PwC ad spend figures that confirm all £1.2bn growth in 2016 was driven by mobile, ten years after the release of Apple's iPhone.
News item
12/04/2017
Facebook has introduced new enhancements to its payments service designed to improve its functionality.

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