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E.g., 19/02/2017
E.g., 19/02/2017

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News item
16/02/2017
New research suggests men find ads on Instagram more effective than women across virtually all categories.
Opinion piece
15/02/2017
Kevin Edwards, Global Strategy Client Director at Affiliate Window, explains the key affiliate marketing trends will shape the network’s development in 2017?
Opinion piece
15/02/2017
Christie Dennehy-Neil, Public Policy Manager at IAB UK explains what brands and marketers should be doing to keep their digital advertising safe.
News item
14/02/2017
IAB UK CEO, Jon Mew, argues that reports that brands could be funding terror groups through online ads highlight the need for the industry to stop mudslinging and work together.
News item
14/02/2017
Fandom/Wikipedia, Sport England and The Guardian confirmed to speak at the three-day event
News item
14/02/2017
Email is the most successful form of lead generation for B2B marketers, while LinkedIn is the most popular social media platform, DemandWave research shows.
Opinion piece
13/02/2017
Abi Jacks, Director, Marketing UK at Rakuten Marketing looks at the four key shopper profiles, and how this data can help marketers to boost their retail sales. 
Opinion piece
13/02/2017
P&G are leading the drive towards industry-wide adoption of the TAG verification program. It's a clear signal that the industry must move faster argues Stephen Upstone, CEO & Founder of LoopMe.
Opinion piece
10/02/2017
James Bourner, Global Head of Display at digital agency Jellyfish comments on media transparency on the back of P&G's Marc Pritchard's speech at the IAB ALM. 
News item
09/02/2017
Retail marketers are planning to increase their spending on email marketing in 2017, with relatively few looking to invest in new technology such as virtual reality or beacons.

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