A one-day course for advertising sales professionals who require a foundation to intermediate course in digital display advertising sales.
This event is now fully booked please email email@example.com to go on a waiting list.
This event is exclusively for advertisers.
This wave of Adspend will report the total size and growth of the UK digital advertising market in 2016.
Last year mobile reached a tipping point. More money was spent on mobile display advertising than on desktop. This is a huge shift, and a trend that isn’t going to slow down as more and more advertisers take mobile seriously and more and more consumers become mobile only.
The IAB Digital Marketing Essentials Course is a two day course and the only one you need to understand all the basics about digital!
Come along to our second Research Breakfast of the year where IAB members will be sharing their latest industry research on an array of subjects.
Our speakers will showcase the great benefits of the creativity and programmatic partnership, giving tips and insights on what is needed for a great advertising campaign.
The automotive sector is the 3rd highest spender in digital, according to the IAB / PwC UK Digital Adspend Study – H1 2016.
Join us at Ad Week Europe for a session on digital technology where author Pete Trainor and Jon Mew, CEO of IAB UK will run live demos and share cutting edge tech that actually focus on feelings and emotions.