The automotive sector is the 3rd highest spender in digital, according to the IAB / PwC UK Digital Adspend Study – H1 2016.
Join us at Ad Week Europe for a session on digital technology where author Pete Trainor and Jon Mew, CEO of IAB UK will run live demos and share cutting edge tech that actually focus on feelings and emotions.
The pace of programmatic innovation shows no signs of slowing down and new areas benefiting from increased automation are being unlocked constantly.
We’ve seen from our own numbers that video spend has seen a massive spike in spend over the past 3 years. This growth is in no small part down to innovation in the video space which has opened up more opportunities for brands to get impactful and emotive video creative in front of their audiences.
With the pace of change in the digital advertising industry at an all time high, it is imperative that media owners, agencies and brands keep their knowledge up to date and invest in their teams expertise.
The aim of this course is to provide a comprehensive overview of how Programmatic has come into being, what it is, and what it might become.
Following on from our Creative Showcase Awards we give you… Great Creativity!
Welcome back! It’s a brand new year - 2017!
Join us at the IAB for a catch up and a drink or two!
As we all know mobile is still growing rapidly in the online advertising space. It is now, more than ever, a subject that we all need to get our heads around.