Jon Mew, CEO, IAB UK responds to reports of the involvement of digital advertising in fake news.
The IAB's CEO, Jon Mew, comments on the recent reports on brand safety and advertising.
Roisin Donnelly joins the UK trade association as non-executive advisor to accelerate advertiser engagement.
The Internet Advertising Bureau UK has named Jon Mew as its new chief executive.
iCrossing, the Hearst-owned digital marketing agency, has appointed Guy Phillipson as its UK Chairman. Phillipson joins the agency on 1 February 2017 after leading the Internet Advertising Bureau (IAB UK) for the past 12 years.
“Digital advertising driven by data is the number one funding model for the internet. The vast majority of digital services that we all enjoy on a daily basis, from small start-ups to established players, rely on advertising.
Following a full public consultation, the Committee of Advertising Practice (CAP) has today announced tough new rules banning the advertising of high fat, salt or sugar (HFSS) food or drink products in children’s media. The rules will apply across all non-broadcast media including in print, cinema...
The Internet Advertising Bureau (IAB) UK and ISBA, the Voice of British Advertisers have released the Big Mobile Handbook for Buyers.
Today, the European Interactive Digital Advertising Alliance (EDAA) launches new guidelines to enhance transparency and user control for online video advertising.
The Internet Advertising Bureau UK is promoting a new portfolio of online ad formats as part of the industry-wide drive to improve people’s online experience and reduce ad blocking.