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'eco:Drive' by AKQA

Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.

RSS Feeds


About IAB feeds

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This page explains how easy it is to keep up to date with what’s going on at the IAB using our RSS feeds that cover all of the latest updates and new developments on the horizon.

What RSS feeds does the IAB offer?


  • The ‘Main IAB’ feed combines the latest news, upcoming events and new content from across the site.

  • Our ‘News’ feed provides fifteen of the latest news articles ranging from IAB news to industry news that most affects the online advertising world.


  • The ‘Creative Showcase’ feed is a great resource for checking out the shape of online creativity from the last four months.

You can access these feeds from the links above and to the right of the screen or at the top of each page across the IAB site.

To use these feeds, you need to add them to your bookmarks in your browser, alternatively use a special piece of software called an 'RSS reader’ (see below).

Ways to use RSS feeds?


RSS feed readers:

Shrook
Google
NetNewsWire

Website RSS aggregators:

Netvibes
iGoogle
Delicious

Web browsers with built-in RSS readers:

Internet Explorer 8
Mozilla Firefox 3
Safari
Opera
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