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E.g., 24/01/2015
E.g., 24/01/2015

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Cancer Research
News item
23/01/2015
Cancer Research UK has sought to make it easier and more convenient for people to give money to the charity by embedding contactless technology into its shop windows.
Blog entry
23/01/2015
David Bird, Insights Analyst at the Weather Channel takes a look at how Christmas retail sales were affected by the good weather and the growing importance of multi-channel.
The Guardian
News item
22/01/2015
The Guardian has been named as the most popular newspaper in the UK among users of Twitter, with the publication generating more tweets than any of its rivals.
Blog entry
22/01/2015
The IAB's David Frew explains the importance of Digital Audio Ad Serving Template (DAAST), a framework to enable technologies to talk to each other and understand what they are saying.
Press release
22/01/2015
The UK’s Joint Industry Committee for Web Standards (JICWEBS) – the independent body that defines best practice and standards for online ad trading – confirms that, in mid-December at the IPA, it held the first cross-industry* technical group meeting designed to tackle online ad fraud.
Blog entry
21/01/2015
The IAB's CEO Guy Phillipson celebrates 10 years at the IAB this January. Here he reflects on a decade at the helm of the trade body for digital advertising.
Blog entry
21/01/2015
Chloe Grutchfield, Digital Products, Acxiom takes a look at ways in which marketers can use the power of ‘offline data’.
Facebook Mobile
News item
21/01/2015
The number of Facebook users interacting with the social network via their mobile device is set to approach the one billion mark this year, with more than 70 per cent of the site's worldwide users being mobile in 2015.
Blog entry
21/01/2015
The IAB's Programme Manager, David Frew, looks ahead to this year's RTA conference on 11 March.
News item
20/01/2015
Wunderman takes first place, with VCCP and Monitise Create also awarded in the IAB’s Creative Showcase for December 2014.

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