News & Blogs

Your one-stop shop for the latest in digital and mobile advertising, featuring industry news and insightful comment pieces from the IAB team and our members. Join the conversation and comment on blog discussions - or, if you'd like to contribute a blog, get in touch.

Sainsbury's and Argos
30/01/2015
Argos has unveiled plans to open new digital stores in ten Sainsbury's supermarkets, which it says will bring extra...
The Guardian
29/01/2015
The Guardian has unveiled a new design for its website that it hopes will offer a wide range of new opportunities to...
Apple iPhone 6
28/01/2015
Apple has announced the largest quarterly profit ever recorded by a public company on the back of huge demand for its...
28/01/2015
New research by Deloitte has revealed that without advertising, much of the UK’s media, culture and sport would be...
Outdoor Media Centre
27/01/2015
The Outdoor Media Centre (OMC), the industry body for the out of home sector, has appointed Mark Craze as its Chairman...
iPad
27/01/2015
Users of iOS devices are responsible for the majority of the growth in the m-commerce market over the recent holiday...
Pinterest
26/01/2015
Pinterest has unveiled plans to improve its ad offering by sharing more user data with advertisers to help them create...
Cancer Research
23/01/2015
Cancer Research UK has sought to make it easier and more convenient for people to give money to the charity by...
The Guardian
22/01/2015
The Guardian has been named as the most popular newspaper in the UK among users of Twitter, with the publication...
22/01/2015
The UK’s Joint Industry Committee for Web Standards (JICWEBS) – the independent body that defines best practice and...
26/01/2015
Dale Lovell, Content and Publishing Director, Adyoulike and member of the IAB’s Content and Native Council looks at the...
23/01/2015
David Bird, Insights Analyst at the Weather Channel takes a look at how Christmas retail sales were affected by the...
22/01/2015
The IAB's David Frew explains the importance of Digital Audio Ad Serving Template (DAAST), a framework to enable...
21/01/2015
The IAB's CEO Guy Phillipson celebrates 10 years at the IAB this January. Here he reflects on a decade at the helm of...
21/01/2015
Chloe Grutchfield, Digital Products, Acxiom takes a look at ways in which marketers can use the power of ‘offline data’.
21/01/2015
The IAB's Programme Manager, David Frew, looks ahead to this year's RTA conference on 11 March.
20/01/2015
Ash Underwood, Digital Commercial Manager at Kantar Media TGI discusses the future of the online industry.
16/01/2015
IAB's Chief Strategy Officer, Tim Elkington looks forward to the forthcoming IAB / PwC Digital Adspend study.
16/01/2015
Bruno Berthezene, Country Manager at Solocal Group UK takes a look at some of the top trends to look out for in 2015.
15/01/2015
Mike Reynolds, Senior Mobile Executive at the IAB takes a look at the latest tech developments that were launched at...