About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing most of the UK’s leading brands, media owners and agencies.

Next Event:
Insights Not Data, 24/09/2014
Next Event:

Mobile Marketing


Advertisers are waking up to the potential of mobile - as seen by the growth and value of mobile ad spend.

Find out more about Mobile Marketing >

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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The industry has been talking about big data for quite a while now, and no wonder, with data being collected from our phones, credit cards, televisions and computers to name just a few, the wealth of data out there is immense. But it seems now the...
Agenda:All speakers to be confirmedOverview of the market – Size of the market - IABOverview of the IAB/MTM Research into Media Owner Sales Techniques (MOST)
As programmatic on mobile firmly establishes itself as both an effective and efficient way of buying and selling mobile inventory it’s never been more important to understand this growing area of the market.
Showcasing Top Creative Campaigns! This event is part of Social Media Week 2014 and free for all to attend.

EU Self Regulatory Initiative

Find out more about the EU self regulatory initiative

Creative Showcase

Creativity never stands still.

That's why Creative Showcase awards digital creativity every single month.

Latest Winner

Clinic Craft
The virtual clinic by The Good Agency, is the world’s first attempt to build a real building using Minecraft. The aim of the campaign was to inspire die-hard Minecrafters to raise enough money to build a real, life-saving clinic in rural Liberia
The Good Agency