About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing most of the UK’s leading brands, media owners and agencies.

Next Event:
Next Event:
Ad Ops 101 , 30/10/2014

Mobile Marketing


Advertisers are waking up to the potential of mobile - as seen by the fact that mobile adspend grew by 68.4% in H1 2014 to £707.1 million.

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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Intensive Course
21/10/2014, 28/10/2014
The IAB Digital Marketing Essentials Course is the only course you need to understand all the basics about digital - over just two days!
The hurdles overcome and lesson's learnt to deliver great digital advertising campaigns.
Our half-day workshop is specifically designed for execs with up to two years’ experience in the Ad Ops industry. You’ll get a more in-depth view of the sale and delivery of online advertising, with a special focus on more complex topics like...
It’s a fact, it’s no longer the year of mobile, it’s the year where every marketer must have mobile and tablet as an integrated part of their marketing campaign.

EU Self Regulatory Initiative

Find out more about the EU self regulatory initiative

Creative Showcase

Creativity never stands still.

That's why Creative Showcase awards digital creativity every single month.

Latest Winner

Clinic Craft
The virtual clinic by The Good Agency, is the world’s first attempt to build a real building using Minecraft. The aim of the campaign was to inspire die-hard Minecrafters to raise enough money to build a real, life-saving clinic in rural Liberia
The Good Agency